The Gift Card Program Holiday Playbook: 7 Key Steps to Getting the Most out of Your Gift Cards
The holiday season is one of the most exciting periods for businesses with tons of opportunities to gain new customers and increase income. A well-thought-out gift card program is one of the most effective tools for this purpose. Gift cards are convenient for shoppers, assure businesses’ income, and bring clients back in the door. Follow […]
Gift Card Protection: What are the Methods to Prevent Fraud on Your Gift Cards?
Gift cards are practical and flexible to give or receive, which is why so many shoppers love them and retailers stock lots of these preferred presents. Unfortunately, this popularity also has a sinister side: gift card fraud. The criminals continuously change their approach in order to prey on the unsuspecting gift card holders like you, […]